What Is A Threat Exposure Management Platform & Does Your Company Need One?

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With a rise in cyberattacks, businesses must consider new ways to protect themselves. Is a Threat Exposure management platform the right move for you?

Businesses are under constant threat from cyberattacks, with hackers developing brand-new exploits every day to cause as much damage as possible. And as businesses grow, the number of ways they can be attacked grows, too.

Studies have shown that a cyberattack occurs every 39 seconds. By the time you finish reading this sentence, another business will have become a victim. To make matters worse, many cybersecurity tools we rely on are reactive.

They give the hacker the first move and will always play catch-up. These tools wait for you to get attacked, then step in and help. Once you recover, hackers are already designing the next way to exploit you.

Sadly, the cycle continues. But businesses now have options for how and when they can respond.

A threat management exposure platform aims to anticipate threats before they become problematic. By staying ahead, you're better positioned to reduce (and avoid) becoming a victim. However, like anything in business, you must know the facts before investing.

How does a threat exposure management platform work? And what are the benefits?

A threat exposure management platform is a cybersecurity tool that helps businesses detect and react to threats. It monitors the internet, including the dark web, to alert users when danger is imminent. The platform can also work proactively to identify vulnerabilities across your entire business.

By acting in real time, the platform gives you crucial time to mitigate a cyberattack. Research predicts that by 2026, businesses that embrace continuous exposure management will be three times less likely to suffer from breaches.

It's no wonder threat exposure management platforms are becoming a popular form of defense worldwide. But is it the right choice for your business right now?

Let's consider what benefits it can bring:

1. Improved visibility
First, a threat exposure management platform helps you understand your attack surface, which is the sum of all points of entry to a potential cyberattack. It includes anything a hacker might abuse, including your website, work accounts, software, devices, etc.

Many businesses fail to itemize their digital assets properly. They might not realize what can and can't be attacked. Threat exposure management aims to map out your digital footprint for you. It can identify all the different routes a hacker might take, allowing you to spot potential weaknesses in your defenses and take action before it's too late.

2. Simplified cybersecurity
Cyberattacks can come in a variety of different forms. Traditionally, businesses rely on several different software to protect themselves across every front. Staff would have to learn to operate and update each one to stay safe.

Managing many programs at once can lead to disaster. There can be a lot of oversight, repetition, and confusion. Worse, someone might forget a single update and compromise everything.

A threat exposure management platform consolidates your security, streamlining it for every department. Staff no longer need to jump between different threat monitoring programs. Nor do they need to spend time learning different equipment. Instead, a platform like this can combine everything into one unified place.

3. Quicker and more effective risk management
Every business has high-value assets they want to protect. These can range from user accounts and private emails to financial records and plans. You could be in real trouble if even one of these gets compromised.

As such, time is of the essence. A threat management exposure platform alerts you to critical threats in real time and gives you actionable alerts. These alerts can limit the damage of a cyberattack considerably.

For example, imagine an employee's work account is hacked. Rather than wasting time trying to identify the source, the platform can scan for compromised credentials online. You can then revoke access to the hacked account, locking the hacker out of your system immediately!

4. Cost-saving investments
In business, your budget is a precious thing, especially if you're small or medium-sized. A threat exposure management platform can help cut wasteful spending on cybersecurity.

Instead of keeping track of several different threat monitoring software, licenses, and vendors, a platform reduces it to one. You may be able to drop subscriptions for software that overlaps with one another.

Moreover, as your business expands, your attack surface does, too. A threat exposure management platform is scalable, so you can increase your coverage as and when you need it.

5. Improved compliance
We live in an era of data protection, and many laws, including CCPA and GDPR, dictate how a business reacts to data breaches. You must prove you're actively protecting your customers' data and report violations to them as quickly as possible.

Using a threat management exposure platform can help you better comply with regulations. By speeding up detection, you're better positioned to inform affected parties on time!

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