Facebook T0 Spend $1b On VideoProduction

Facebook could spend as much as $1 billion to fund original content initiatives for its new Watch video platform according to reports. 

The amount might seem familiar, it’s the same investment Apple is said to have earmarked for original shows and movies through 2018.

Facebook’s spend could vary depending on the success of programming, but it’s also a figure that extends through next year. This would also be a new high-water mark for Facebook spending on video content specific for its platform, exceeding past initiatives like incentives paid to encourage live streaming from media outlets.

Facebook launched Watch to all US users recently, the new tab in the Facebook app houses original shows from Facebook partners, including content from Freethink Media, MLB, Discovery Channel and more.

It’s hoping to drive more engagement on the platform with its original video content initiative, and the shows resemble a lot of the videos that naturally receive a lot of interaction on the platform when shared, covering sports, science and other ‘shareable’ topics.

This kind of spending on original content, even if Facebook extends to the top end of its proposed budget, is still behind what dedicated companies like Netflix and Amazon spend on their own shows.
 
But it’s not far off from HBO’s annual content creation spend, and could go a long way if Facebook is spending more of it on less ambitious programming relative to something like Game of Thrones.

Streaming platforms so far have shown that destination programming is key, Facebook’s approach seems to be a blend of the Netflix and YouTube methods for obtaining said programming.

Next year definitely sounds like it’ll be interesting for the original content realm.

TechCrunch:

You might Also Read: 

Oliver Stone’s Snowden Film:

Hacker Holds Netflix To Ransom:

« Is the Flying Car Ready For Take-off?
Cybersecurity Tips For Smaller Businesses »

ManageEngine
CyberSecurity Jobsite
Check Point

Directory of Suppliers

Jooble

Jooble

Jooble is a job search aggregator operating in 71 countries worldwide. We simplify the job search process by displaying active job ads from major job boards and career sites across the internet.

ZenGRC

ZenGRC

ZenGRC (formerly Reciprocity) is a leader in the GRC SaaS landscape, offering robust and intuitive products designed to make compliance straightforward and efficient.

Tines

Tines

The Tines security automation platform helps security teams automate manual tasks, making them more effective and efficient.

Clayden Law

Clayden Law

Clayden Law advise global businesses that buy and sell technology products and services. We are experts in information technology, data privacy and cybersecurity law.

XYPRO Technology

XYPRO Technology

XYPRO is the market leader in HPE Non-Stop Security, Risk Management and Compliance.

ACIS Professional Center

ACIS Professional Center

ACIS provides training and consulting services in the area of information technology, cybersecurity, IT Governance, IT Service management, information security and business continuity management.

Cloud Security Alliance (CSA)

Cloud Security Alliance (CSA)

The CSA is a not-for-profit organization with a mission to promote the use of best practices for providing security assurance within Cloud Computing

Mellanox Technologies

Mellanox Technologies

Mellanox Technologies is a leading supplier of end-to-end Ethernet and InfiniBand intelligent interconnect solutions and services for servers, storage, and hyper-converged infrastructure.

Hodgson Russ

Hodgson Russ

Hodgson Russ is a US business law firm. Practice areas include Privacy, Data Breach & Cybersecurity.

CERT-UG/CC

CERT-UG/CC

CERT-UG/CC is the national Computer Emergency Response Team for Uganda, operating under the National Information Technology Authority (NITA-U)

Exatel

Exatel

Exatel is Poland’s leading provider of ICT security services.

CyCognito

CyCognito

CyCognito empowers companies to take full control over their attack surface by uncovering and eliminating the critical security risks they didn't even know existed.

Vector Informatik

Vector Informatik

Vector Informatik is a specialist in automotove electronics and provides services, embedded software and tools for securing embedded systems against cyber-attacks.

Slice

Slice

Slice offer subscription based Cyber Insurance for small businesses.

Code Intelligence

Code Intelligence

Code Intelligence offers a platform for automated software security testing to help developers make their software more robust and secure.

Cognilytica

Cognilytica

Cognilytica’s Cognitive Project Management for AI (CPMAI) training and certification is recognized around the world as the best practices methodology for implementing successful AI & ML projects.

Amazon Web Services (AWS)

Amazon Web Services (AWS)

Amazon Web Services is the world’s most comprehensive and broadly adopted cloud platform, offering fully featured services from data centers globally.

Xoriant

Xoriant

Xoriant is a technology leader and execution partner throughout the Build, Run and Transform lifecycle for companies that create and use technology products.

EasySec Solutions

EasySec Solutions

EasySec Solutions provides a cyber-security platform, based on a combination of the zero trust model and the software-defined security management.

EVVO LABS

EVVO LABS

EVVO Labs empower your business with the latest IT capabilities to get you ahead of your competitors. We are experts at converging technologies to build your digital transformation.

Unified Infotech

Unified Infotech

Unified Infotech is a trusted partner for IT and software solutions dedicated to empowering businesses.